What happened to Faconnable shirts?
Nordstrom said yesterday that it had reached an agreement to sell its Faconnable brand to a privately owned Lebanese investment group for $210 million in cash. Nordstrom has lately been upping the designer quotient at its department stores, including taking an expanded stake in Jeffrey stores, a luxury retailer.
Is Faconnable still in business?
Façonnable is a high-end men’s and women’s clothing brand founded in Nice, France by Jean Goldberg in 1950. It is currently owned by M1 Group holding company of Beirut, Lebanon….Façonnable.
| Industry | Tailoring |
|---|---|
| Founded | Nice, France, in 1950 |
| Founder | Jean Goldberg |
| Parent | M1 Group |
| Website | www.faconnable.com/en/ |
Can you still buy Hathaway shirts?
Hathaway shirts will live on, but they will no longer carry the ”Made in the USA” label.
What happened to façonnable?
Pepe Jeans had acquired 100% of the French fashion brand Façonnable, which is controlled by Lebanese group M1, itself the owner of Pepe Jeans. The acquisition was announced by Spanish fashion magazine Modaes. Façonnable was founded in Nice, France, and it was owned by US department store chain Nordstrom until 2007.
What was unique about the Hathaway shirt ad?
Without the eyepatch, the Hathaway campaign would have been a simple example of shirt advertising with a well-dressed man shot against an opulent background. With the eyepatch, the ads had what Ogilvy called “story appeal”, arousing reader curiosity.
Who made Hathaway shirts?
C. F. Hathaway Company was a private manufacturer of shirts for men and boys, located in Waterville, Maine. The company was founded by Charles Foster Hathaway.
What should I look for when buying a shirt?
5 Things Every Man Needs to Consider When Buying a Shirt
- Know your measurements and body type. Knowing your measurements will make shopping a lot easier.
- Subtle features. Subtle features on a shirt can add a stylish edge.
- Pay attention to the collar.
- Fabrics (which one works best for you)
- Don’t forget about color and print.
Who is Hathaway shirt man?
David Ogilvy, on his way to a photo shoot for his new shirt-maker client, stopped off at a New York drugstore to buy a few 50 cent black eyepatches – and unwittingly blazed the trail for a new style of advertising. It was 1951, and Ogilvy’s client was CF Hathaway, a small shirt-maker from Maine.
Who was the Hathaway man?
One modern advertising technique, employed by many companies, involves creating a character or mascot for your brand to make it more noticable. But how did this technique become so widely used? In the 1950’s, a man named Ellerton Jette was the CEO of a small men’s shirt company called Hathaway.
Why were the ads for Hathaway shirts so interesting?
David Ogilvy came up with the an ad that featured a man with an eye patch wearing a Hathaway shirt and Ogilvy’s signature informative copy. The Big Idea was that the eye patch would give the man “story appeal” by making consumers wonder how he had lost his eye.